Leading up to the christmas break as client work dies down it’s often good to pursue own projects. While I don’t have PO’s, Business Owners, Producers, Clients and analytics to satisfy I can still think through concepts that could be prototyped and developed further.
This example is around using an app to nudge users towards booking more efficient flights by calculating CO2 savings from their choices. Users can also plan a journey via rail and have suggested hotels which would be near city hubs.
A further development of the idea would be to allow third parties to offer rewards off the back of carbon saved.
See the prototype here and feel free to submit any feedback you may have. I’ll then naturally incorporate that into any further prototyping.
Idea of what the user could see on the home page